Ministerial committee to drive rejuvenation of Orchard Road
A committee headed by three ministers has been formed to drive the rejuvenation of Orchard Road as a shopping and lifestyle destination.
Among the initiatives being studied by the committee, which will partner with the private sector, are better “pop-up” activities to attract crowds, more walking options, and permanent attractions.
Announcing this at the Singapore Retail Industry Conference on Friday (Sept 8), Minister of State and Industry (Industry) S Iswaran said the committee would be co-chaired by him, Minister for National Development Lawrence Wong and Second Minister for Transport Ng Chee Meng.
Orchard Road has lost some of its sheen in recent years and has seen a drop in retail traffic, partly as a result of the rise of online shopping, but also because of traffic congestion.
To return the shopping belt to its position as a premier shopping belt, Mr Iswaran said that shoppers can look forward to more initiatives like the 10-day “Star Wars: Experience the Force Singapore Festival” taking place now, featuring exciting pop-up experiences such as augmented and virtual reality experiences along Orchard Road.
Link: www.todayonline.com/business/ministerial-committee-drive-rejuvenation-orchard-road
This news is beneficial to Starhill Global REIT (6.25% dividend yield) whose assets are located at Orchard Road.
Among the initiatives being studied by the committee, which will partner with the private sector, are better “pop-up” activities to attract crowds, more walking options, and permanent attractions.
Announcing this at the Singapore Retail Industry Conference on Friday (Sept 8), Minister of State and Industry (Industry) S Iswaran said the committee would be co-chaired by him, Minister for National Development Lawrence Wong and Second Minister for Transport Ng Chee Meng.
Orchard Road has lost some of its sheen in recent years and has seen a drop in retail traffic, partly as a result of the rise of online shopping, but also because of traffic congestion.
To return the shopping belt to its position as a premier shopping belt, Mr Iswaran said that shoppers can look forward to more initiatives like the 10-day “Star Wars: Experience the Force Singapore Festival” taking place now, featuring exciting pop-up experiences such as augmented and virtual reality experiences along Orchard Road.
Link: www.todayonline.com/business/ministerial-committee-drive-rejuvenation-orchard-road
This news is beneficial to Starhill Global REIT (6.25% dividend yield) whose assets are located at Orchard Road.
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